To contribute to awareness about the plant & fungi kingdoms, about the world around us, and about our own bodies … to better understand what we might need in the form & function of support

To leverage integrated coffee as a vehicle for engagement with the plant & fungi kingdoms, with our loved ones and communities, and with our own bodies & minds

To help provide relief from burn-out & support with stress; many of us rely on or look forward to a cup of coffee to get out of bed, get through the day, or have a break from busyness - why not optimize the moment and make it even better for us

Secure & maintain commercial kitchen; expand to domestic shipping

Launch & grow online marketplace accounts (e.g. Amazon, Etsy, Tik Tok); operationalize paid & earned media strategies

Complete 3rd party product testing & nutrition labeling

Register U.S. Trademark(s)

Design recyclable & compostable packaging; incorporate sustainability partnerships

Implement give-back program with nonprofit and NGO partners

Build out in-person experience, procuring equipment for pop-ups, eventually trailer/truck and/or brick & mortar

Offer customization and subscription options; expand product line(s)

Explore B-Corp Certification